Standards Based Design

Websites that adhere to web design standards are well structured, easy to understand and are easier to maintain because their content is separate from how their content is styled (font, color, etc).

How does this impact your website? Here’s what it means in business terms:

• Changing the look and feel of your website is easy and can be accomplished without changing every page
• Your website pages are naturally more search engine-friendly just because of their structure, so your website will be more likely to be shown higher in search engine results (Google, Yahoo, etc)
• Your pages are smaller in size and thus load faster, improving your visitors experience
• The cost of maintaining your website s greatly diminished because your website is coded to industry standards that make it quick and easy to change
• When new versions of Internet Explorer and other browsers are released, your website is much more likely to continue to work without any changes at all
• Changing the photos and graphics you have on your website is straight forward because your images are not “sliced” to fit into a table style page layout
• Your site more readily accommodates handicapped users

Designing websites using industry standards decreases the costs of developing and maintaining websites, and helps ensure your website will continue to work in the years ahead. In addition, standards-based web design delivers websites with greater accessibility to users.

Wishlist Member Coder, based in Fort Collins, Colorado, only performs standards-based web design, so our clients receive better long-term value from their investment that will continue to benefit their business for years to come.